Starting a business is like a woman giving birth. It is often a difficult, painful, messy, longer-than-expected process but very fulfilling. Bringing what starts as only a vision into reality takes much perseverance, prayer, perspective and patience. But with God’s help and guidance, all things are possible.
All posts by Victoria Carrington
What Is A Mission Statement?
Your mission statement gives clarity as you guide your business. It is a brief statement crafted to identify:
-What you offer (your strength)
-Why you offer it (need)
-Who is your main target market (buyer persona)
-How your customers or client will benefit from your business (how do you help)
Create or update your company mission statement today.
Follow the Lord wherever he leads you.
Social Media- What to Ask Yourself
Are you providing true value to your audience, something that inspires, educates or entertains? This should be your focus as you post on social media.
Time To Stop Holding Back- A NEW Vision For The CEBN
Have you ever realized that you were holding back your all from those you are called to serve? I have. Let me tell you what God showed me about the seriousness of the withholding.
Jesus In The Storm
Even when the storms of life hit, you can be grateful that Jesus is with you.
Page or Profile-Know the Difference
Know the Difference Between A Facebook Profile And A Facebook Page- Or you may face serious consequences
Could your business afford to be cut off from the largest social platform on the planet? I know mine couldn’t.
Both Profiles and Pages are powerful FREE products provided to us by Facebook. They can be used to grow your business. But using them in ways that violate Facebook’s Terms of Service (TOS) will get your account shut down or restricted.
Read the full TOS here: https://www.facebook.com/legal/terms
A Facebook Profile is designed for your personal, noncommercial use. It should use your real name. You may use parts of your profile (for example, your Intro and featured images) to showcase your business links and professional background but the primary role of the Profile is a personal one. Each individual may have only one personal profile.
DO NOT CREATE A PERSONAL PROFILE FOR YOUR BUSINESS.
A business Page is designed to be used for commercial purposes. Pages are public. They may not be misleading in any way.
Choose the category for your Page carefully when you are setting it up. You may or may not be approved to change this later.
Get your Page verified. This will help to protect you from future problems and will make your Page appear higher in search results as a bonus.
Stay informed, even if you hire someone to help you with social media. Make sure the one you hire is staying informed as well.
Keep up with the latest information about Facebook for business by following the Facebook Newsroom site at https://newsroom.fb.com and the Facebook business news updates at https://www.facebook.com/business/news/content-round-up-june–2016
The importance of optimizing your social media profiles
Social Media Power Tip from StepbyStep Social Media Academy:
Are you missing out on an essential part of social media strategy for your business growth?
If you have not fully completed your social media profiles, you are missing out.
Optimizing your social media profiles are crucial for your success.
All social media platforms offer you the opportunity to present yourself and your business to other platform users for FREE! So why do many seem to waste this opportunity? Poor profile photos, a lack of branding and incomplete information stop your social media profile from working for you. Here are important components to include in your profile (when applicable).
Start with one channel and make it fully complete and representative of you and your brand.
✅branding (colors, fonts, etc.)
✅business description or tag line
If you don’t know the complete profile settings and options for your platforms, make sure you look them up.
Go check your profiles now!
Facebook Page Verification- Have You Done It?
Navigating the Social Media Maze
How do I get started? What do I post? How do I sift through so much information to find the social media strategy that will work for me?
Watch to get some answers.
What Is GOD’s Purpose For Your Business?
God’s purpose for our vocation mirrors his two greatest commandments. Find out how paying attention to these will allow you to run a God-honoring business.
Facebook Messenger- Fun Updates
Facebook Messenger wants to become everybody’s favorite messaging tool. More changes were added to update the service. Learn more in this short video.
Christian Entrepreneurs- Show Your Passion
Social media gives us the perfect platform to consistently reveal our passions. Become known for what is important to you and your social media presence and business will grow.
Would They Know You Are Christian?
Does it matter what your social media profiles say about you and your faith in Jesus?
A few thoughts on this topic.
Christian Podcasters On Soundcloud
Come by and join our group of Christian podcasters on SoundCloud.
Periscope Basics And A New Feature
What’s New With Instagram- Tips With Chase Carrington
Your website is your online representative, the ambassador for your business. Now is the time to evaluate your website’s appearance and effectiveness. According to several studies I reviewed, here are the top trends ??for business websites in 2016:
-✅Mobile first- more people will access your site on mobile than desktop. Major players are optimizing their sites to br viewed on mobile.
-✅Interactive- from light boxes to quizzes, getting visitors to engage on your website increases lead capture.
-✅Easy contact- interactive chat boxes or phone call widgets that allow visitors to instantly get questions answered and objectives addressed increase on-site conversions.
- No matter how up-to-date your site is, it is never too late to fix it. . Ask for constructive criticism about your visitor’s site experience.
A clear mission statement is key to marketing your business
A clear mission statement is key to marketing your business through social media and the best way to find and build your audience. Who are you called to serve? What is it you are called to provide? Share your business mission statement below. (It is a good idea to have a family mission statement too).